A New Name for UICI: New Business Logo and Corporate Identity Launched
Added on: 4/14/2006 | Source: Business Wire
NORTH RICHLAND HILLS, Texas -- UICI, a leading provider of affordable, innovative health insurance, announced today that it has changed its name to HealthMarkets and have launched a brand new corporate identity and business logo design.
The new name reflects the company's growing role in empowering consumers to make wise health care decisions. HealthMarkets is rolling out cutting-edge technology and plans that allow its members to do what few Americans can do: easily comparison shop for doctors, hospitals and other health care providers on the basis of price and quality.
"Our name is new, but our commitment has not changed," HealthMarkets President and Chief Executive Officer (CEO) William J. Gedwed said. "The people at HealthMarkets have always focused on providing America's best health insurance value."
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